Resume

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  Sam Wainer

 

Education

M.B.A. University of California at Davis, Davis, CA

?/span> Concentrations: Entrepreneurship and Marketing

?/span> MBA Scholarship Award

 

Sept 2008-June 2010

 

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B.A. Brandeis University, Waltham, MA

?/span> Concentrations: Sociology and Economics

Aug 1997-May 2001

Work History

 

Ipsos-Vantis, New York, NY

New product and service sales estimation and strategic consulting

Associate Account Manager (Feb 2007 ?May 2008)

?/span> Designed, sold and implemented a market research-based forecast model to vet new product/service concepts and optimize concept price, design and marketing approach; generated gross revenue over $720k

?/span> Identified successful new-to-the-world household products, financial services and shipping services for Fortune 100 and Start-Ups clients

?/span> Developed a system to automate standard analysis and report deliverables, which reduced project cycle time and enabled entry into a previously unprofitable market segment

Feb 2003-May 2008

Project Manager/Analyst (Feb 2003 ?Jan 2007)

?/span> Synthesized quantitative consumer feedback and marketing data to identify and present go to market recommendations

?/span> Coordinated data sources, statisticians and graphic designers to forecast sales and optimize marketing strategies

?/span> Led cross-functional initiative to standardize questionnaire creation process, greatly increasing junior analysts?productivity

 

Management Ventures (MVI), Research Associate, Cambridge, MA

Retail sales and stores growth forecasting for leading CPG manufacturers

?/span> Built and maintained sales and stores growth forecast models for 60 retailers with a focus on Home Depot, Lowes, Costco, BJís and SAMíS Club

?/span> Led independent research on the Mexican retail market for a whitepaper product

?/span> Tracked key retailers?financial, marketing, merchandising and store format strategies to supported online, published and on-site syndicated training products

Nov 2001-Nov 2002

 

 

Horizons Incorporated, Marketing Intern, Cleveland, OH

Manufacturer of durable identification systems for fixed asset management

?/span> Compiled database of CO2 laser converters to help enter a new market segment

?/span> Manufactured finished product samples for prospective customers

June 2001-Oct 2001

 

 

Leadership Activities and Interests

?/span> Participant: 2008 Innovation Business Plan Challenge, The Darden Graduate School of Business

?/span> Avid traveler: most recently spent six weeks in Vietnam and China

?/span> Captain of college sailing team